Overview of Aerocity main district with transportation hub signage and architecture in background
Aerocity, New Delhi, India, branded applied window graphic
Aerocity, New Delhi, India, branded tote bagAerocity, New Delhi, India, branded street banner
Aerocity, New Delhi, India, branding guidelines

Streetscape, wayfinding design and art elements provide a continuous experience of the gateway that elevates the aerotropolis to an internationally competitive level. Throughout the aerotropolis, access and movement is eased with architectural graphic design as strong visual markers to help people navigate their journeys.

Aerocity, New Dehli, India, interactive branded project identity monument
Healthy streets incorporate
multimodal movement.
Aerocity, New Delhi, India, urban wayfinding design

RSM Design has developed a comprehensive branding and logo design strategy, signage & wayfinding design and art program for Aerocity New Delhi. As the ‘Gateway to India‘, our design approach was to engage the traveler and local community to a project that responds toSmart City and international design principles while infusing a uniquely“Indian” cultural fingerprint.

Embracing cultural roots and localism, Aerocity is the gateway between India and the evolving global air industry.

Cody Clark
Aerocity, New Delhi, India, branded project identity monument

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