Salt Lake City, Utah

Post District

Post District is a mixed-use hub central to Salt Lake City. The destination has a neighborhood experience that welcomes modern urbanites by providing a place to gather, work, and live. The project integrates green space, elevated living, purposeful workspaces, and one-of-a-kind food and drink options to provide dynamic and interactive experiences. RSM Design was brought on to infuse architectural graphics, signage, and branded touch points to enhance a sense of place. In the initial phase, we examined and designed how the brand could be magnified and layered into the site as well as determining the hierarchy and brand architecture of the residential brands. Additionally, RSM Design generated residential building names and logos that were rooted in the history of the site.
Inlaid bronze Post District ground sign.Post District directional signage.
Diagram of all the residences at Post District in Salt Lake City, Utah. Each residential building was designed by RSM Design.


Post District provides a diverse range of upscale living experiences, featuring stylish lofts at The Register, compact yet chic micro units at 801 Flats, and the comfort of apartment living at both Post House North and Post House South. Each residence reflects the thoughtful planning and design philosophy that defines the Post District lifestyle. RSM Design has meticulously crafted distinctive exterior identities and interior signage for each of these exceptional residential buildings, ensuring that every design detail contributes to a harmonious and visually captivating living environment.

Dynamic GIF utilizing different fonts for the Register at Post District, designed by RSM Design.
Close up image of the Register building identity signage at Post District in Utah. Mailbox and wall graphic at the Register at Post District.
Black tote bag with the Register brand adhered to it. Entrance signage of the Register at Post District in Salt Lake City, Utah.

A district with an attitude that reflects the next generation.

GIF with retro colorful circles for Post House North and Post House South.
Post House South parking directional at Post District, SLC, Utah. Interior directional signage at Post House North.

A place with old & new bones with an unapologetic attitude.

801 Flats gif in black and yellow for Post District, Salt Lake City.
Image of the outside of the building of 801 Flats. Monument identity signage at 801 Flats.
Interior signage at 801 Flats. 801 Flats brand stationery designed by RSM Design.
Rendering of Post House exterior.


MVE Architects

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