Steve Luoma

Steve Luoma received his MS in Communications Design from Pratt Institute and a BA in Art History from Vanderbilt University. With a strong foundation in both design and history, he has dedicated his career to serving a wide variety of clients, addressing needs that span from concept and strategy to design and production. His deep understanding of visual storytelling and brand development allows him to craft meaningful and impactful design solutions that resonate across industries.

As the lead of the brand studio at RSM Design, Steve guides the team through the strategic and creative process with passion and dedication. With over 20 years of experience, his expertise spans packaging, typography, and branding for the built environment. His global perspective and meticulous attention to detail shape every brand he encounters, ensuring that each project is approached with a synergistic design philosophy. Valued by both colleagues and clients, Steve’s leadership fosters innovation, collaboration, and a thoughtful approach to brand identity in the spaces where people live, work, and connect.