Dallas Cowboys headquarters wayfinding signage and directory map
YOUNG BOYS WITH BIKES CIRCLE UP TO LISTEN TO THEIR COACH
ARROW ON SIGN POINTING TO NEARBY ARENA IN BACKGROUND
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Sports & Entertainment

A holistic entertainment experience that bonds fans and visitors

The dynamic and engaging nature of sports and entertainment design is accented by the need for strong and clear signage and wayfinding programs. Architectural graphics and signage design become part of a holistic entertainment experience that bonds fans and visitors to the teams and places they love. Whether it’s a stadium design, casino signage, arena wayfinding, or outdoor sports complexes, our team captures the spirit of a place and engages the user in fun and surprising ways.

With careful attention to successfully carrying the brand identity throughout the signage design, wayfinding program, and environmental graphics, RSM Design utilizes a user-centered approach when designing for sports and entertainment venues.

Services

Branding and Logo Design

Environmental Graphic Design

Wayfinding Signage

Digital Integration

Wayfinding Masterplan

Public Art Programs

Placemaking

Team leaders

Harry Mark, FAIA
,
Principal
Harry Mark, FAIA
,
Principal
Kyle Richter
,
Principal
Kyle Richter
,
Principal
Cody Clark
,
Principal
Cody Clark
,
Principal
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