Beach Club Villas

The Beach Club at Walt Disney World Resort is a refection of 1920’s style of architecture and the spirit of the time. In collaboration with Robert A.M. Stern architects, RSM Design created a wayfinding program for the Beach Club. Given the complexity of the site, which includes a boardwalk, 378 hotel rooms, 528 Vacation Club suites, 15,000 square feet of meeting space and 49,000 square feet of dining, beverage, and retail facilities, the programming and wayfinding system needed to create an ease of navigation through the many pieces. The signage system took into account the Cap May Architectural influence, while complementing the whimsical nature of traditional resort style.