Branding, wayfinding signage design & architectural graphics in Miami
From downtown to the bay, from the Design District to the Worldcenter — wherever you look, you’ll find our award-winning architectural graphics all throughout Miami. RSM Design creates brands, urban landmarks, and wayfinding systems that match the city for vibrancy and spirit.
Take, for example, the brand identity, wayfinding, and placemaking design we created for Miami Baywalk. Over the 16-mile stretch of waterfront walking and biking paths, we designed fixtures from lighting to landscaping, as well as interactive installations from seating and shade structures to sculptures and art. This project was honored in Fast Company’s 2019 World Changing Ideas Awards.
Or consider our sign program for the Miami Design District. In the District, public art sits alongside retail shops to add a dynamic layer of character to the area, as well as to aid in navigation and a visitor’s sense of place. From sculptures and architectural façades, to storefronts, hand-painted murals, and whimsical moments of delight, the District has curated an atypical, highly creative retail destination. To sit alongside these master works and luxury brands, we took a sculptural approach, creating an interactive and tactile directory that places a focus on the district as a whole, as opposed to individual buildings and locations.
We take a custom approach to every project, and create work that feels at home in the local culture and context.