Overhead view of Mall of Egypt's outdoor retail center with monument sign

Cairo, Egypt

Mall of Egypt

Mall of Egypt is a super-regional mall sizing up at 160,000 square meters that spans half of the greater Cairo metropolis. The retail destination will be a sister brand to Mall of the Emirates, combining a powerful range of retailers with the most comprehensive leisure offering in North Africa. RSM Design worked with the client team to develop a a wayfinding signage system and environmental graphics for the retail center that are modern and dynamic, complementing the excitement that the Mall of Egypt is sure to bring.

Markets

  • Retail Design

Client

  • Mall of Egypt
A signage system that is both modern and dynamic, and works to complement the excitement of the destination.

Collaborators:

Jonathan Banks Photography

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