Glendale, California
Glendale Community College
In 1926, higher education was reserved for a relative few, but farsighted citizens in Glendale recognized the need to open doors to academic and vocational instruction to a broader base of the community. As a result, Glendale citizens voted to form a community college, as part of the Glendale Unified School District. Today, Glendale Community College hosts more than 25,000 students and serves as an ethnically diverse student body with no single group forming a majority. RSM Design was brought onto the team to craft an updated vision, branding and logo design kit of parts for the college that reflects the overall culture, community, and mission of the school. Weaving in elements of the existing brand such as colors as well as referencing the physical architecture of the campus, the design team crafted an identity with both meaning and longevity.
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- Glendale Community College