Charleston, South Carolina

The Cooper Hotel

The Cooper is the only luxury waterfront hotel in the vibrant heart of the Charleston, South Carolina. The six-story riverside hotel is the first extraordinary step in the re-imagining of Charleston’s storied waterfront. The hotel draws its design inspiration from its French Quarter surroundings. RSM Design has taken a modern yet timeless approach to express the authentic Charleston design with signage and wayfinding.

Markets

Services

Client

  • Beemok Hospitality Collection

GUIDING GUESTS WITH TIMELESS SOPHISTICATION

RSM Design is crafting a comprehensive signage and wayfinding system that complements The Cooper’s sophisticated design while ensuring an effortless guest experience. By integrating modern aesthetics with nods to Charleston’s rich architectural and cultural heritage, the design harmonizes with the French Quarter-inspired interiors. The wayfinding strategy prioritizes intuitive navigation, creating clear and elegant pathways throughout the six-story riverside property. Each element, from directional signs to room identifiers, has been meticulously designed to reflect the hotel’s luxury and its connection to Charleston’s storied waterfront.

Collaborators:

Lowe

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