Billings, Montana
Rimrock Mall Branding
RSM Design teamed up with Starwood Properties in the rebrand of Rimrock Mall, located in Billings Montana. Rimrock is considered the largest and most successful mall in the state, with a fast growing tourist trade. RSM was inspired by local history, patterns, and culture to create the unique brand, logo, and exterior signage system that sets Rimrock apart from its competitors.