Transit Oriented Design

Logo and Branding Design, Identity, Environmental Graphic Design, Monumentation, Wayfinding Signage Programs

The design of signage and wayfinding programs for transportation facilities presents a complex set of challenges and opportunities. Transportation wayfinding solutions for public transit systems, airports, multi-modal hubs, and border crossings are substantiated with meticulous user experience research and public stakeholder meetings. RSM Design uncovers transportation signage solutions that are functional, innovative, and reflect the richness of the surrounding context.

The creative team carefully studies the site, identifies areas for improvement, and engages the community to determine the appropriate design direction. Wayfinding signage systems are created that effectively guide daily users and first-time visitors confidently to their destinations.

Project Types

Active Transportation
Airport Signage Design
Airport Wayfinding
Airport Master Plan
Public Transit Signage
Public Transportation Wayfinding
Transit Hub Design
Ports of Entry

Sacramento Waterfront – Sacramento, CA
North County Transportation District Wayfinding – San Diego County, CA
Braniff Center – Dallas, TX
San Ysidro Port of Entry – San Diego, CA
Port of San Deigo – San Diego, CA
Monet Avenue – Rancho Cucamonga, CA
San Ysidro Port of Entry Case Study
072016_Asbury Park_case study_2b
Asbury Park Case Study
The City of Dana Point – Dana Point, CA
Environmental Graphic Design Miami Design District 3D neon blade sign directional signage parking
Miami Design District – Miami, FL
RSM Design Environmental Experiential Architectural Graphic Design Work Project Portfolio Our Work Great Park Sharestream Public Art Irvine CA Aistream Sharestream Five Point Communities Strada Advertising This Is How We Roll
Great Park Sharestream Public Art
Environmental Graphic Design Ferrari World Abu Dhabi Visioning Environmental_Facility Signage Wayfinding Identity Design Theme Park
Ferrari World Abu Dhabi – Yas Island, UAE
Loop 5 Environmental Graphics Logo Visioning Placemaking Wayfinding Exterior Building Identity 3D Signage Monument
Loop 5 – Weiterstadt, Germany
Balboa Park Masterplan - San Diego, California Featured
Balboa Park Masterplan – San Diego, California
Grove Central – Coconut Grove, Florida
Brickell City Centre - Miami, Florida 1
Brickell City Centre – Miami, Florida
Tanja Waterfront - Tangier, Morocco 1
Tanja Waterfront – Tangier, Morocco
The District - Abu Dhabi, United Arab Emirates 1
The District – Abu Dhabi, United Arab Emirates
Town Square Dubai - Dubai, United Arab Emirates 1
Town Square Dubai – Dubai, United Arab Emirates
Lalaport Toyosu Shopping Center Mall Environmental Graphics Wayfinding Specialty Graphics Exterior Building Environmental Graphic Design Architecture
Lalaport Toyosu – Tokyo, Japan