The Star Dallas Cowboys

Frisco, TX

RSM Design has been a part of creating dynamic experiences within parks recreation and sports facilities, engaging athletes, sports fans and enthusiasts alike. RSM Design was honored to be a part of the team charged with creating an experience that celebrated and honored both players and fans of the Dallas Cowboys franchise. Building on the iconic blue star, a memorable wayfinding and signage system was developed to create an environment worthy of ‘America’s Football Team’.

  • Client
    Bluestar Land, L.P.
  • Architect
    O’Brien Architects + Gensler